Salvere Blog: Stay True to Yourself, 20 Year Reflections

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Stay true to yourself. Pretty sure this could be more then one blog post. At one point, long ago, I read a bit on marketing fitness from the “experts”. They would say how marketing external appearance builds clientele and grows business.
So, I tried that, received over 20 calls and zero turned into clients. After two months of this, I switched my messaging to health and longevity, received one phone call who turned into a client for years. Her first comment, “why have you not advertised there before?”.
Needless to say, I never again marketed external appearance because I believe the benefit to moving impacts our bodies in ways that don’t show on our outsides. In fact, I see things every day done in the name of “losing weight” that do way more harm then anything else. trying to be something or someone that doesn’t feel “right” makes life harder. When have you done something in life that didn’t feel true to you but went for it anyway? How did it turn out??
by Lisa Martin, owner and personal trainer at Salvere Health and Fitness. To contact, email lisa@SalvereHealthandFitness.com or call 443.340.2969.
We welcome your thoughts and ideas! Thank you for reading and taking the steps to become a healthier YOU.

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